Games UX Foundations: Starter Edition

The games industry revenue ($183 Billion in 2021) and the player base have grown exponentially since the launch of smartphones and app stores in 2007. Traditionally, people have always enjoyed playing games on PC, consoles and online platforms. However, with the popularization of smartphones, everyone now has a powerful and socially-connected gaming device at their fingertips at all times and wherever they go.
It’s common to perceive games as entertainment and leisure products with visually rich graphics, animated sounds, elaborate storytelling and varied interactions, so it’s easy to forget that they’re actually software products, and as such, they require the same good usability, interaction design and easy learning curve that users demand from any other software products. Moreover, the games industry is fast becoming more and more lucrative as a career—with millions of games out there and thousands more launched every year—causing demand for games UX design to skyrocket, in fact, right now the demand far outstrips the supply!
In this Master Class, Om Tandon will walk you through the fundamentals of games UX design, its differences from mainstream UX and what you need to learn to become a successful games UX designer.
You’ll learn:
- What Games UX Design is.
- Why UX in games is more about managing friction rather than eliminating it.
- What makes people play and keep coming back to games.
- The psychology of game habit loops - Core, Meta & Social loop design.
- Game design and UX Design - Overlap and Collaboration.
- Why player archetypes are more important than personas in game design.
- And many more facets of games UX design.
This Master Class is for anyone who is interested in UX for games and for designers who want to transition from UX to games UX design.
Even if you cannot attend the webinar live, register to get access to a recording that you can watch anytime afterwards!